{"id":11729,"date":"2020-09-02T15:51:00","date_gmt":"2020-09-02T14:51:00","guid":{"rendered":"https:\/\/www.sonymusic.co.uk\/?p=11729"},"modified":"2020-09-07T15:59:39","modified_gmt":"2020-09-07T14:59:39","slug":"bring-me-the-horizon-yungblud-team-up-on-new-single-obey","status":"publish","type":"post","link":"https:\/\/www.sonymusic.co.uk\/bring-me-the-horizon-yungblud-team-up-on-new-single-obey\/","title":{"rendered":"Bring Me The Horizon & YUNGBLUD team up on new single \u2018Obey\u2019"},"content":{"rendered":"\n

Bring Me The Horizon<\/a>\u00a0<\/strong>have collaborated with YUNGBLUD for their new single\u00a0\u2018Obey<\/a>\u2019,\u00a0<\/strong>out now via RCA Records.\u00a0<\/p>\n\n\n\n

Directed by Bring Me The Horizon frontman Oliver Sykes, the music video for the track was shot in London. It stars both Oli and YUNGBLUD, who battle each other as robots before events take an unexpected turn.<\/p>\n\n\n\n

\u2018Obey\u2019 provides a rebuke to the normalisation of oppression in society. \u201cWe consider ourselves free, but only because the chains are invisible and we are controlled in ways we don’t even want to think about,\u201d said Oli. \u201cThey tell us how to live with a smile on their face, like shit ain\u2019t fucked up, inform us of tragic statistics like it\u2019s nothing\u2026 it\u2019s a weird world.\u201d<\/p>\n\n\n\n

\u201cWe are being told to conform to a completely outdated idea that we don\u2019t relate to or even understand,\u201d added YUNGBLUD. \u201cThey teach us to turn against each other and to fight against our differences rather than embrace and celebrate them. They try to keep us divided because it makes us weaker. Robots follow robots, because they feel nothing at all. <\/p>\n\n\n\n

\u201cBut what they don\u2019t realize is that to us, to be different is to be free, and a world of fucking love and equality is a world we want to be part of. We will rise above the hate and the diversion. We will fight for the world we want to be a part of.  We will not obey.\u201d<\/p>\n\n\n\n

Written by Bring Me The Horizon with additional production from Doom<\/em> and Doom Eternal<\/em> composer Mick Gordon, \u2018Obey\u2019 is the third track to be taken from the band\u2019s first EP of their Posthuman<\/em> series. <\/p>\n\n\n\n

It\u00a0follows the group\u2019s first\u00a0song released during isolation, \u2018Parasite Eve<\/a>\u2019,\u00a0which has\u00a0received over 35 million streams to date. Bring Me The Horizon\u00a0continue to use this time to create and write what is set to be some of their most boundary-crossing, powerful music to date.\u00a0\u00a0<\/p>\n\n\n\n

Listen to \u2018Obey\u2019<\/a> and watch the music video below.<\/p>\n\n\n\n

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