{"id":1477,"date":"2016-11-02T00:00:00","date_gmt":"2016-11-02T00:00:00","guid":{"rendered":""},"modified":"2020-02-12T13:34:19","modified_gmt":"2020-02-12T13:34:19","slug":"olly-murs-launches-interactive-album-teaser-for-24hrs","status":"publish","type":"post","link":"https:\/\/www.sonymusic.co.uk\/olly-murs-launches-interactive-album-teaser-for-24hrs\/","title":{"rendered":"Olly Murs launches interactive album teaser for \u201824 HRS\u2019"},"content":{"rendered":"<p><a href=\"https:\/\/www.sonymusic.co.uk\/artist\/olly-murs\/\">Olly Murs<\/a> has launched an interactive teaser for his upcoming album, <em>24 HRS<\/em>.<\/p>\n<p>The teaser begins with a video of Olly waking up, looking a little worse for wear. By clicking or tapping, fans are able to turn back time to the night before and see how Olly got himself in such a state.<\/p>\n<p>The site uses cutting-edge inline video for iPhone which is a new feature in iOS10, allowing fans to switch seamlessly between the morning after and the night before &#8211; producing a simple, playful and unexpected interaction.<\/p>\n<p>The teaser is now live at\u00a0<a href=\"http:\/\/www.24hrs.video\/\" target=\"_blank\" rel=\"noopener noreferrer\">24hrs.video<\/a>.<\/p>\n<p>Olly Murs\u2019 album <em>24 HRS<\/em> is out on November 11th.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Olly Murs has launched an interactive teaser<br \/>\nfor his upcoming album, \u201824 HRS\u2019.<\/p>\n<p>The teaser begins with a video of Olly<br \/>\nwaking up, looking a little worse for wear. By clicking or tapping, fans are<br \/>\nable to turn back time to the night before and see how Olly got himself in such<br \/>\na state.<\/p>\n<p>The site uses cutting-edge inline video<br \/>\nfor iPhone which is a new feature in iOS10, allowing fans to switch seamlessly<br \/>\nbetween the morning after and the night before &#8211; producing a simple, playful<br \/>\nand unexpected interaction.<br \/><span><br \/>The teaser is now live at&nbsp;<a href=\"http:\/\/www.24hrs.video\/\" target=\"\" rel=\"noopener noreferrer\">24hrs.video<\/a>.<br \/><\/span><span><br \/>Olly Murs\u2019 album \u201824 HRS\u2019 is out on<br \/>\nNovember 11th.<\/span><\/p>\n","protected":false},"author":1,"featured_media":3280,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1477","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sme-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Olly Murs launches interactive album teaser for \u201824 HRS\u2019<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sonymusic.co.uk\/olly-murs-launches-interactive-album-teaser-for-24hrs\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Olly Murs launches interactive album teaser for \u201824 HRS\u2019\" \/>\n<meta property=\"og:description\" content=\"Olly Murs has launched an interactive teaser for his upcoming album, \u201824 HRS\u2019.The teaser begins with a video of Olly waking up, looking a little worse for wear. By clicking or tapping, fans are able to turn back time to the night before and see how Olly got himself in such a state.The site uses cutting-edge inline video for iPhone which is a new feature in iOS10, allowing fans to switch seamlessly between the morning after and the night before - producing a simple, playful and unexpected interaction.The teaser is now live at&nbsp;24hrs.video.Olly Murs\u2019 album \u201824 HRS\u2019 is out on November 11th.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sonymusic.co.uk\/olly-murs-launches-interactive-album-teaser-for-24hrs\/\" \/>\n<meta property=\"og:site_name\" content=\"Sony Music UK\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SonyMusicUK\/\" \/>\n<meta property=\"article:published_time\" content=\"2016-11-02T00:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-02-12T13:34:19+00:00\" \/>\n<meta property=\"og:image\" 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